04-17-2007 Media Madness

Not a lot to pass along today. Except to note that some more solid details are beginning to emerge around the VT massacre shooter. The things that jump out at me so far are that he'd been on an anti-depressant at some point--it's not clear how recently--and that he had been to the counseling center on campus. Again, not sure how recently. More to come I am sure.

Brandweek NRx has a couple of items on the AstraZeneca marketing dust up. It's fascinating stuff. Pharmalot has more too on an AZ exec's talk to college students. The accusations of off-label marketing are flying around. Former pharma exec Peter Rost has that. This begins to sound like it will be the scandal that keeps on giving.

All for now.